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It will show a summary of Broadcast Name and Objective (set in Setup ), the selected Query or Segment (set in Audience), and Total Audience based on that query audience as well as Suppressed supporters (who are selected but won’t receive the email). If a segment is used, there will be an option to preview the segment being used by selecting .
You can have additional messages displayed within the broadcast if you have set up conditional or split test emails.
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When a block is selected, you will see options in the blue border around it:
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allows you to drag the block into a different position
The bin icon deletes the block from the messageThe
+ icons duplicates the block. The duplicate will include any changes made to the block after it was added to the message
above and below the block allows you to insert a block before or after it. This will show you a new screen where you can insert either Sample Blocks (for our sample templates), or Custom Blocks which you or your designer has made for your account
The left-hand icon allows you to add Conditional Content for that block only, based on Profiles
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Option | Functionality |
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Add Bold, Italics or Underline to the selected text | |
Create bullets or numbered lists | |
Undo or redo | |
Left align, Centre align, Right align selected text | |
Set the text as normal (paragraph text), add a horizontal rule, or set the text as Heading 1, Heading 2, Heading 3, Heading 4, or Heading 5 | |
Insert merge tags or links in the block |
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Insert Supporter Data will insert data as a “mail merge” for that supporter from their database record (with a fallback if the data is blank for that supporter).
Insert Campaign Page Link will link selected text to an Engaging Networks page (which will pre-populate the page with their data), a Static Page, or an External URL (for example your website or Facebook page). More on this below
Insert Unsubscribe Link will link selected text to allow the supporter to unsubscribe from an opt-in question by clicking the link, or send them to an email subscription page. More on this below
Insert View in Browser Link will link selected text to view in a browser and display the email as a web page
Insert Next Suggested Gift Value will insert a dynamic value based on the supporter supporter’s prior giving history. Read more about Next Suggested Gift here. The fallback text will be used if the supporter doesn’t have an HPC or MRC value on their supporter record.
Insert email link will insert a ‘mailto:’ link. The email address and email subject can be added.
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Insert telephone link will insert a clickable phone number link
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Inserting Page Links
When inserting a campaign link (via the Special Field dropdown), you will be shown a screen with various options. The URL Type will change the options available on the screen.
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Name: the name of the link for reporting purposes
URL Type: an Engaging Networks Page, Static Page or External URL.
Pages: for a URL Type of “Engaging Networks Page”, this will list Live pages you can link to
Static Pages: for a URL Type of “Static Page”, this will list the Live static pages in your account
External URL: for a URL Type of “External URL”, this will set the URL of the link. This is recommend for non-Engaging Networks pages
Start page: for a URL Type of “Engaging Networks Page”, you can also choose to start on Page 2 instead of 1 if you want it to skip the first page (assuming this will be pre-populated. This does not auto-submit a petition though should Page 2 be a thanks page
Tracking Parameter: for a URL Type of “Engaging Networks Page”, this shows you the tracking parameters available for that page. You can choose “Inherit” if you wish this to take the setting from the main message Settings (see above)
Append custom URL parameters
For a URL Type of “Engaging Networks Page”, this allows you to insert your own custom defined parameters to the campaign URL. This option will append the parameter and value you assign to the URL you’re inserting in the email.
For more complex parameter structures there is also the option to paste custom parameters. That allows several parameters to be pasted to be appended to the campaign URL (rather than appending each parameter individually).
Insert Next Suggested Gift Value - This will display if the selected page is using a Next Suggested Gift string. You can configure text that will link to the page with NSG and it can also include the supporter’s NSG value in the text by including
[NSG]
.[NSG]
will be replaced by the fallback text if the supporter doesn’t have an HPC or MRC value on their supporter record.
Inserting Unsubscribe Links
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Attached Images: Use this to can add images if supported by your Twilio account.
Info |
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Twilio will automatically resize supported images file types (.png, .gif, and .jpg) to the necessary size for delivery based on carrier specifications. The total combined request size (message and attachments) must be under 5MB in size. Messages with an image larger than 5MB will fail with an error. If you would like to resize your own images, images should be no larger than 600KB. |
Analytics: If you are using Google Analytics (set under Email Settings) or Campaign References, then they will appear under this tab
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